Jungling’s Gems
Minimizing the Noise with Twitter Lists
If you’re like the typical Twitter user, you follow many different people – industry experts, thought leaders, friends, colleagues, competitors and so on. It doesn’t take long before your Twitter feed becomes unmanageable because of the sheer volume of tweets from those you’re following. Can you imagine having all papers within your filing cabinet unfiled – with no folders categorizing your work? That’s an apt analogy … [Read More...]
Generate Business Leads with Twitter
Twitter is an invaluable component of an effective digital marketing strategy. If you are a B2B company, Twitter provides tremendous opportunity to identify prospects in real-time and to engage with them. Twitter by the Numbers A little over one month ago in March, 2012, Twitter announced that there are more than 140 million active users and more than 340 million tweets per day. With such staggering real-time data there is, obviously, a lot of clutter and … [Read More...]
Twitter — An Invaluable Piece of an Effective Digital Strategy
It’s a common occurrence when attending a local, Chamber of Commerce or similar networking event that, upon learning that I am a digital marketing strategist and train organizations on how best to leverage social media, someone asks me about my thoughts on Twitter – and its value specifically for business purposes. They will often go on to say that they “understand” the value of Facebook or LinkedIn, for example, but are totally confused by … [Read More...]
Online Reputation Management Challenge
A couple of weeks ago I received a phone call from the president of an organization who recently realized they were on the receiving end of negative, online sentiment by a former, angry customer who decided to vent his frustrations online. This former, angry customer had posted a handful of negative, online reviews and had even uploaded & published two separate YouTube videos blasting the organization for what he perceived as poor customer service – not … [Read More...]
Swift Kick in the Pants for those not Personalizing LinkedIn Invites
In an effort to curb his “anger” and “aggravation” -- and to better cope with everyday frustrations -- a friend of mine created his own blog, with a URL that appropriately reads, angryandIknowit.com. In this blog, he will frequently (tounge-in-cheek) “throw punches” or deliver “swift kicks in the pants” to those whom he deems best exemplifies “knucklehead” behavior. In this post I wanted to … [Read More...]
Additional Posts
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- The Magic of Remarketing
- Increase Brand Awareness with Display Marketing
- Best Troy Chamber BRG & Blogging Benefits
- Marketing Resolutions for 2012 for the Business Owner
- Merry Christmas from downtown Auburn Hills
- Amazon: Engaging Online Shoppers
- Twitter Training: How to Leverage Twitter for Business
- MPHI Social Media Training
- Online Shopping Customer Service: An “A” for eBay
- LinkedIn for Businesses
- Review: Ideeli
- Blogging Training: Trust, Credibility & Engagement
- Do What You Do Best: Just Don’t Waste Your Time
- Care of Southeastern Michigan – Effectively Leveraging Facebook