If you’re like the typical Twitter user, you follow many different people – industry experts, thought leaders, friends, colleagues, competitors and so on. It doesn’t take long before your Twitter feed becomes unmanageable because of the sheer volume of tweets from those you’re following. Can you imagine having all papers within your filing cabinet unfiled – with no folders categorizing your work? That’s an apt analogy for Twitter, if you don’t divide your followers into lists.
What is a Twitter List?
A Twitter list is basically a grouped stream of tweets of the people that are on them. Segmenting the people you follow into different “groups” – although a seemingly tedious task at first – allows you to much more effectively “keep up” with the people and topics that really matter to you, without having to read tweets you may deem irrelevant.
Examples of Lists
You may wish to create a list of your family, friends, coworkers, competitors, industry experts, local resources, etc. Then by viewing that particular list you will only see those tweets by those respective members of the list.
I have personally created several private lists to keep tabs on my
favorites MSU Spartans personalities, my favorite political personalities and those people that tweet about the goings on in my local community.
As it relates to business, I have created a list that I use specifically for internal training purposes, comprised strictly of Twitter users whom I would classify as experts and thought leaders within my industry. Because technologies and strategies within my industry are constantly changing and evolving, by following this list, my team members are updated and educated in real-time, without a significant use of internal training resources. Nothing like having others (experts) do the training for you!
Another example of using Twitter lists specifically for business is the list that I call “clients.” As you can likely guess, this list contains the tweets of my clients so that I can better understand their wants, needs and what’s important to them.
Information & Instructions on Creating Lists
Private or public, there is no limit to the kinds of Twitter lists that can be created. I highly recommend creating several so that you do not miss those tweets that are most important to you and your business.
Information and instructions on how to create & edits lists, as well as adding or removing people from lists can be found here: Twitter Help